Tareeq Al Majal brings together Iraq's leading automotive and lifestyle voices to experience Geely's latest models ahead of the brand's relaunch, reinforcing its long-term commitment to Iraqi drivers in Baghdad, Basra, and across the country.

Baghdad, Iraq – Geely, the global automotive technology group, together with its official distributor in Iraq, Tareeq Al Majal (TAM), hosted an exclusive Media Test Drive event in Baghdad, bringing together 14 of Iraq's leading automotive journalists, content creators,and lifestyle influencers to experience the all-new Geely Coolray and Geely Emgrand.Held at the MODON Tent in Buruj Residential Project near Baghdad International Airport, the event marked another milestone in

Geely's official return to Iraq and showcased the brand's commitment to delivering advanced technology, intelligent mobility,

and a world-class ownership experience to customers in Baghdad, Basra, and across the Iraqi market.

As demand for Chinese cars in Iraq continues to grow, Geely is positioning itself as a global automotive technology brand offering quality, safety, fuel efficiency, intelligent features, and long-term value. Through its partnership with Tareeq Al Majal, Iraqi customers will benefit from a comprehensive ownership ecosystem backed by warranty, after-sales service, and genuine spare parts support.

Rather than relying on a conventional product presentation, the event was built around a simple principle that defines Geely's return to Iraq: experience over claims. Across 16 dedicated test drives, guests experienced the vehicles firsthand, formed their own impressions, and created authentic content, generating the first wave of product-focused coverage for Geely vehicles in the Iraqi market.

"Geely is not new to Iraq, and this time, we are here to stay," said Alaa Tarabay, General Manager of Tareeq Al Majal. "We didn't want to simply talk about the cars. We wanted people to experience them for themselves. By putting the keys directly into the hands of journalists and creators, we are allowing the products to speak for themselves. That confidence is at the heart of everything we are building."

Geely's return to Iraq is anchored in the credibility of one of the world's leading automotive technology groups. Founded in 1997 and ranked among the Fortune Global 500 for fourteen consecutive years, Geely owns Volvo Cars and operates global brands including Lynk & Co and Zeekr, with cumulative global

sales exceeding 20 million vehicles worldwide. This global heritage helps redefine the conversation from "Chinese cars" to a global technology group that delivers world-class safety, intelligent connectivity, advanced engineering, and modern design.

"Our commitment to Iraq is long-term," said Ali Jafaar, Chairman of Al Majal Group. "We are investing in showrooms, after-sales service, genuine spare parts, and the ownership experience that Iraqi drivers deserve. Our goal is to earn trust and build long-term relationships with customers across Baghdad, Basra, and the rest of Iraq."

The two models showcased during the event reflected the diversity of Geely's lineup. The Geely Coolray, a sporty compact SUV, combines dynamic styling, intelligent technologies, advanced safety systems, and efficient 4-cylinder performance. The Geely Emgrand delivers a smart and stylish sedan experience with excellent fuel efficiency, comfort, and value, making it an ideal choice for practical buyers and families. Both models are supported by Tareeq Al Majal's complete ownership ecosystem, including warranty coverage, after-sales service, and genuine spare parts availability.

The Media Test Drive event represents one step in Geely's wider relaunch strategy in Iraq, with additional activations, showroom experiences, and the introduction of more Geely models planned in the coming months as the brand strengthens its presence in Baghdad, Basra, and throughout the country.